The work
Magento front and back end, a custom HTML5 video player built when that was still an argument rather than a default, and conversion instrumentation wired through the whole funnel.
Stock Magento was the baseline everyone accepted at the time. It did not have to be.
- 70% performance gain over stock Magento
- Custom HTML5 video player and analytics instrumentation
At a glance
MagentoHTML5 videoAnalytics